Case Study

Wireless RFID: Wherenet Customers APL And Ford To Present Case Studies At RFID Journal Live!

WhereNet Corp., a Zebra Technologies company and one of the leader in wireless solutions for tracking and managing enterprise assets, recently announced that two of its customers — APL and Ford Motor Company — will be delivering case study presentations at RFID Journal Live! 2007, May 1-2 in Orlando. Media representatives and industry analysts are invited to hear representatives from these WhereNet customers outline the business case for deploying the ISO 24730 standards-based WhereNet active radio frequency identification (RFID), real-time locating system (RTLS) technology, as well as the proven benefits and return on investment that resulted from the implementations.

May 1 at 3:50 PM: Ford Factory Accelerates Vehicle Production
To automate its inbound supply chain and outbound delivery chain, Ford has installed WhereNet RTLS applications at multiple plants across North America. The systems track incoming parts on trucks arriving from suppliers, as well as the finished Ford cars and pickup trucks rolling off the assembly line.

Mark Wrubel, Material Planning & Logistics Launch Manager, Ford Motor Company, will help attendees learn how companies can:

  • Use battery-powered active RFID technology to increase throughput and productivity
  • Integrate RFID data into existing supply chain data management systems to automate business processes

May 2 at 2:30 PM: APL Taps Active RFID to Increase Speed, Productivity and Inventory Accuracy
APL, the global container shipping line, uses WhereNet's locatable active RFID across a nearly 300-acre marine terminal to automate the processing of more than 30,000 chassis that service Southern California intermodal and distribution facilities, resulting in increased throughput and enhanced service.

Frank Mazzella, Manager of Terminal Processes, Eagle Marine Services, a subsidiary of APL, Ltd. will deliver the following insights:

  • Accelerating supply chain velocity by eliminating "black holes"
  • How enhanced asset visibility improves information-based decision making
  • Active RFID tracking best practices for reducing costs and bottlenecks

For more information about RFID Journal Live!, you can visit www.rfidjournal.com/live2007.

About WhereNet Corp.
A Zebra Technologies company, WhereNet is the first company to deliver a single wireless location and communication infrastructure that reliably and cost-effectively manages valuable mobile resources and delivers a complete return on investment within 6-12 months. Based on patented, standards-compliant technology resulting from a collective 100+ years of development, the WhereNet ISO 24730 standards-based, active RFID, real-time locating system solutions enable companies such as APL, BMW, Ford Motor Company, and NYK Logistics and facilities like Tobyhanna Army Depot to reduce inventory, lower operating costs, and improve operations. The company has received the Henry Ford Technology Award; was recognized for strong ROI by Computerworld; was ranked among the top 10 in the InfoWorld 100; and has been recognized as a wireless innovator by Forrester Research, Global Logistics & Supply Chain Strategies, Plant Engineering, and Supply & Demand Chain Executive magazines. WhereNet is headquartered in Santa Clara, California, and has offices throughout the United States, Europe and Asia. For more information, visit the WhereNet Web site at www.wherenet.com, or call 408-845-8500 (in the U.S.) or +32 3 286 84 50 (in Europe). Information about Zebra bar code, card and RFID products can be found at www.zebra.com.

SOURCE: WhereNet Corp.