Case Study

Case Study: Element ID Uses Mercury M5e Module To Power Reader In Single Solution UHF RFID Appliance

Element ID, Inc. designs, manufactures, and markets high performance readers and specialty industrial automation equipment/systems for the rapidly growing RFID market. The company targets the high performance, fixed position, RFID reader market with a total system solution that is unique in its automation approach. The company is headquartered in Bethlehem, Pennsylvania.

Because of the company's heritage in the automatic identification technology market, Element ID recognized that companies wanted to leverage existing infrastructure when moving from barcodes and other auto ID technologies to RFID. It saw an opportunity to make a complete RFID system product, which it calls an appliance. The company's UHF Series Appliances consist of an RFID Reader + Automation System Controller + Embedded Linux PC in a single box. In providing this total solution, Element ID gives its customers all the benefits of RFID, but without asking them to spend extra money on new infrastructure while maintaining the benefits they are used to with barcodes and other auto ID equipment.

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