Article | December 7, 2010

Article: At Many Trade Shows, Use Of NFC-Enabled Phones Is Touch 'N Go

trade show

By Claire Swedberg, RFID Journal

The availability of mobile phones supporting Near Field Communication (NFC) RFID technology could change the way conference attendees and exhibitors conduct business, thereby enabling attendees to use NFC applications to share contact details, download product information at booths, send pictures and pay for snacks and meals, all from their cell phone. ITN International, however, is already a part of that future, as a provider of NFC wireless conference-management systems that have been employed at numerous events throughout North America, Europe and Asia since 2005. The solution features NFC-enabled mobile phones that the firm rents to exhibitors, while conference attendees wear NFC-enabled badges (provided by ITN) to share information about themselves with exhibitors, or to initiate other functions.

Used with permission from RFID Journal, Inc.

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