Magazine Article | April 22, 2011
Q&A: Assortment Planning: Lessons From The Recession
By Matt Pillar, Integrated Solutions For Retailers magazine
Assortment planning execution was a key failure point among many retail brands that fell victim to a crashing economy in 2009. Here, Joe Apprendi, president at ITR Software, explains how an effective assortment planning process helped some retailers get back to thriving.